Effective Date: 01-August-2025
Last Updated: 27-August-2025
What are cookies?
Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They allow the website to remember your actions and preferences (such as login, language, or display settings) over a period of time.
Some cookies are essential for the site to work, while others help us improve performance, provide a better user experience, and deliver relevant content or advertising.
How we use cookies
We use both first-party and third-party cookies:
- We set first-party cookies that are strictly necessary to make the website function properly. These do not collect personally identifiable information.
- Third-party cookies are set by external providers (such as analytics or advertising services). They may be used to measure performance, understand how you interact with the site, keep our services secure, and deliver personalised content or advertising.
We will only place non-essential cookies (e.g., analytics, performance, or advertising cookies) on your device if you give us your consent through our cookie banner or settings. You can withdraw or change your consent at any time.
Types of cookies we use
Strictly Necessary Cookies
These cookies are required to enable core functionality such as security, network management, and accessibility. They do not require your consent.
| Cookie | Duration | Description |
|---|---|---|
| __cf_bm | 1 hour | Set by Cloudflare for bot management. |
| elementor | Never expires | Used by WordPress themes to manage and update website content in real time. |
| cookieyes-consent | 1 year | Remembers users’ cookie consent preferences. |
| _cfuvid | Session | Set by Calendly to maintain session consistency. |
| wpEmojiSettingsSupports | Session | Ensures emojis display correctly on WordPress. |
Functional Cookies
These enable enhanced functionality and personalisation, such as social media sharing or third-party tools.
| Cookie | Duration | Description |
|---|---|---|
| li_gc | 6 months | Stores LinkedIn consent regarding non-essential cookies. |
| lidc | 1 day | Supports LinkedIn data centre selection. |
Analytics Cookies (Require Consent)
These help us understand how visitors interact with the website and improve performance.
| Cookie | Duration | Description |
|---|---|---|
| CLID | 1 year | Microsoft Clarity – stores info on user interactions. |
| ga* | 1 year 1 month 4 days | Google Analytics – counts page views. |
| _ga | 1 year 1 month 4 days | Google Analytics – tracks sessions and usage. |
| _clck | 1 year | Microsoft Clarity – retains user ID and settings. |
| _clsk | 1 day | Microsoft Clarity – consolidates session activity. |
| MR | 7 days | Bing – collects analytics data. |
| SM | Session | Microsoft Clarity – synchronises across Microsoft domains. |
| vuid | 1 year 1 month 4 days | Vimeo – analytics for embedded videos. |
Performance Cookies (Require Consent)
| Cookie | Duration | Description |
|---|---|---|
| SRM_B | 1 year 24 days | Microsoft Advertising – unique ID for performance tracking. |
Advertising Cookies (Require Consent)
These are used to deliver personalised adverts and measure the effectiveness of campaigns.
| Cookie | Duration | Description |
|---|---|---|
| bcookie | 1 year | LinkedIn – identifies browsers via share buttons and ad tags. |
| MUID | 1 year 24 days | Bing – recognises unique browsers for advertising and analytics. |
| ANONCHK | 10 minutes | Bing – stores session ID and verifies ad clicks. |
Managing your preferences
You can manage your cookie preferences at any time by selecting Manage Cookies on our website. This allows you to update or withdraw consent immediately.
In addition, most browsers allow you to block or delete cookies. The links below explain how you can manage cookies in the major browsers:
If you use another browser, please check its official support site.
Updates to this policy
We may update this Cookie Policy from time to time to reflect changes in the law, best practice, or our services. Please check back regularly for the latest version.
Contact us
If you have any questions about how we use cookies or your rights, please get in touch with our UK Data Protection Officer:
- Email: [email protected]
- Phone: 0203 499 0736